UNF English Branding
Branding, Motion, Social Media • Made in After Effects, InDesign and Photoshop
The Department of English at the University of North Florida needed a marketing campaign that encourages students to declare English as their major. This was a group project, and I worked on the video and digital display side of the campaign.
Videos
Instagram Reel
PROCESS
My colleagues, Tea Runjaic, Nik Germ, Casie Ward and I created a set of brochures, catalogs, logos, and videos for the department. As the motion designer, I created an assortment of kinetic typography which matches our system's editing marks and scribbles.
Examples of “animated keywords” that appear when spoken by the interviewee. The animation feels like an author highlighting or marking-up important quotes; calling back to book writing and studying literature.
